Meidas Fired Its Biggest Sponsor

Written by Ben Meiselas

Let me get straight to the point. At MeidasTouch, we’ve always led with our values, and we’re not about to compromise them now. That’s why we’ve made the difficult decision to part ways with one of our most prominent sponsors following their recent actions, which revealed a misalignment with our unwavering pro-democracy principles.

This sponsor, a longstanding institution often celebrated for its role in shaping public discourse, recently took a stance just before the 2024 election that we simply couldn’t overlook. Our audience deserves partners who champion democracy unequivocally, especially in such a pivotal moment for our country.

This decision could have significant financial consequences for us this year, but standing by our values matters more. The sponsor was brought to us through a reputable buying agency, and out of respect for them, we’ll avoid sharing further details. Let’s just say this decision wasn’t made lightly.

We remain fiercely independent, without any outside investors, and this platform has been essential in helping us grow this media company. We’re grateful to all of you for standing with us as we continue to prioritize integrity over profit. Thank you.